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How to Drive More Sales with Better Images

It goes without saying that many consumers shop with their eyes. Sure, reviews left by people who already purchased the product are brutally honest and sometimes ruthless. But what closes the sale can often be the quality of the photo for the product you’re looking at and the sheer quantity of photos taken at different […]

Why Up-Selling & Cross-Selling Are So Important to Your Ecommerce Success

If you’re an eCommerce business, you’re always focused on getting as many customers as possible. To get the sale, you employ a variety of marketing tactics to bring attention to your website. It’s exhausting to bring in anyone who has even a slight interest in buying a product. More importantly, you need to entertain and […]

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Super-Charged Online Marketing Strategies

An eCommerce company is nothing without a stellar marketing strategy. With all of your services online, it’s important that you understand the nuances of online communication and how to best market your business to consumers who occupy these channels. You can do several simple things to maintain an online brand, including making a website, publishing […]

eCommerce Retargeting: Make the Most of Your Business

It’s one thing to have an enticing website that generates leads, but it’s another thing to convert those leads into loyal customers. For eCommerce businesses, the ability to encourage visitors to come back to your website and complete a purchase is crucial. There’s only so much you can do to market yourself effectively online, so […]

Common Ecommerce Mistakes and How to Avoid Them

With nowadays’ advanced digital platforms, it’s simpler than ever to run your own online business and attract a loyal customer base. Before investing your time in creating the most attractive online presence, keep these six common mistakes in mind in order to avoid pitfalls and maximize your company’s potential. Having no search capability Your customers […]

Must-Use Facebook Strategies for eCommerce Marketing

Facebook is the largest social media platform on the planet today. Saying Facebook is massive is a bit of an understatement! At one point, many businesses built their entire clientele off of Facebook and using Facebook advertising. Unfortunately with the algorithm change in early 2018, many businesses were sent into a downward spiral. Because of […]

Proven Ways to Boost Your Instagram Following

Proven Ways to Boost Your Instagram Following

With the influx of advertising on social media recently, it should come as no surprise that social media is the apex for digital advertisers. Consumers get the bulk of their information from social media as opposed to more “traditional’ means such as television or print media. Due to the massive growth in social media, especially […]

5 Reasons Why Your eCommerce Site Needs a Blog

So you are up and running with your amazing eCommerce site. You have sales and clients and things are going great, but at some point, things may start to get a bit stagnant. depending on how often you get new inventory, it is possible that things can start to get stagnant. With any website, you […]

Handwritten Thank-You Notes for Lifetime Customer Loyalty

The Holiday season is upon us! There is a distinct chill in the air signaling the coming of the winter and the start of the busiest shopping season of the year. You have probably been marketing like crazy and preparing for Cyber Monday. Your stock is ready, your marketing is live, and you are ready […]

Cyber Monday Marketing to Explode Your Sales

The way people shop is changing. In today’s digital society, people are starting to forego the traditional Black Friday shopping experience in favor of online shopping on Cyber Monday. Due to this shift in the way people shop, it is important that stores get on board with new marketing techniques and make sure your website […]