{"id":1601,"date":"2019-03-25T06:00:01","date_gmt":"2019-03-25T06:00:01","guid":{"rendered":"http:\/\/blog.productcart.com\/?p=1601"},"modified":"2019-12-17T21:44:52","modified_gmt":"2019-12-17T21:44:52","slug":"the-future-of-ecommerce-is-mobile","status":"publish","type":"post","link":"https:\/\/blog.productcart.com\/index.php\/2019\/03\/25\/the-future-of-ecommerce-is-mobile\/","title":{"rendered":"The Future of eCommerce is Mobile"},"content":{"rendered":"<p>The transition to a society completely reliant on smartphones is nearly complete, as people have used their phones more and more over the past 10 years. They\u2019re definitely as functional as computers and much more convenient on the go. Smartphones have changed the way we relate to the world around us, and functionalities are continuing to be added to our personal devices.<\/p>\n<p>In the eyes of a business holder, cellphones are a direct connection to consumers. With mobile versions of websites and shopping apps, it\u2019s easier than ever to lure customers to make quick purchases on their phones. This shouldn\u2019t be neglected, especially by a developing eCommerce. The following are just a few reasons why the <a href=\"http:\/\/blog.productcart.com\/2019\/01\/ecommerce-trends-to-watch-for-in-2019\/\" target=\"_blank\" rel=\"noopener noreferrer\">future of eCommerce is mobile<\/a>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1603\" src=\"http:\/\/blog.productcart.com\/wp-content\/uploads\/2019\/03\/iStock-1020041688.jpg\" alt=\"The Future of eCommerce is Mobile\" width=\"1254\" height=\"837\" srcset=\"https:\/\/blog.productcart.com\/wp-content\/uploads\/2019\/03\/iStock-1020041688.jpg 1254w, https:\/\/blog.productcart.com\/wp-content\/uploads\/2019\/03\/iStock-1020041688-300x200.jpg 300w, https:\/\/blog.productcart.com\/wp-content\/uploads\/2019\/03\/iStock-1020041688-1024x683.jpg 1024w, https:\/\/blog.productcart.com\/wp-content\/uploads\/2019\/03\/iStock-1020041688-768x513.jpg 768w, https:\/\/blog.productcart.com\/wp-content\/uploads\/2019\/03\/iStock-1020041688-1080x721.jpg 1080w, https:\/\/blog.productcart.com\/wp-content\/uploads\/2019\/03\/iStock-1020041688-980x654.jpg 980w, https:\/\/blog.productcart.com\/wp-content\/uploads\/2019\/03\/iStock-1020041688-480x320.jpg 480w\" sizes=\"(max-width: 1254px) 100vw, 1254px\" \/><\/p>\n<h3 style=\"text-align: center;\"><strong>The New Computer<\/strong><\/h3>\n<p>As smartphones become more advanced, the need for numerous devices decreases. Prior to data and wireless capabilities, the only way you could access the Web was through a laptop or desktop. Now that everything can be done on a device that fits in your pocket, the desire to have computers has become less. Sure, individuals will still need computers for work and to access other software, but that doesn\u2019t mean they\u2019ll continue to use them to shop online.<\/p>\n<p>Plenty of eCommerce businesses have detected that change and created mobile-friendly sites and apps. It might be even easier to buy something from your phone than it is from a computer because these capabilities are so user friendly. The transformation of cellphones is dramatic, and as a business, you should know what type of device your customers are using the most.<\/p>\n<h3 style=\"text-align: center;\"><strong>Shopping on the Go and Impulse Buys<\/strong><\/h3>\n<p>Sometimes we\u2019re tempted to buy something when we\u2019re out and about. Our interest could come from walking by a store or hearing a recommendation on the street. Luckily, we\u2019re able to pull out our smartphones and buy something with one tap.<\/p>\n<p>These impulse buying habits are a huge contributor to the success of eCommerce companies in modern times. If your customers are able to access your site on the go, then that\u2019s a huge plus for your business. In addition, more purchases originate from social media. In fact, nearly <a href=\"https:\/\/marketingland.com\/facebook-usage-accounts-1-5-minutes-spent-mobile-171561\">80 percent of social media time<\/a> is now spent on mobile devices. When your customer is perusing social on their phone, they\u2019ll see any <a href=\"http:\/\/blog.productcart.com\/2019\/01\/must-use-facebook-strategies-for-ecommerce-marketing\/\">content or ads<\/a> you post and might want to click on a product to directly buy it. That\u2019s why it\u2019s crucial to have a mobile presence on multiple platforms.<\/p>\n<h3 style=\"text-align: center;\"><strong>How You Can Leverage Mobile<\/strong><\/h3>\n<p>Knowing what you know now, it\u2019s apparent that your eCommerce needs to be mobile friendly if you want to be successful in the future. Being in the eCommerce world is already competitive, so imagine what it would be like if you miss out on being on mobile.<\/p>\n<p>It seems difficult to transition your business, but in actuality, it\u2019s easier than ever. If your website doesn\u2019t have a mobile version already, you can <a href=\"http:\/\/www.productcart.com\/\">consult with a web design expert<\/a> to add this. You should also continue to execute a multi-channel <a href=\"blog.productcart.com\/2019\/01\/ecommerce-trends-to-watch-for-in-2019\/\">marketing plan,<\/a> as customers are more likely to engage with these platforms from a mobile device. Always keep the future in mind, and stay ahead of the mobile wave.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The transition to a society completely reliant on smartphones is nearly complete, as people have used their phones more and more over the past 10 years. They\u2019re definitely as functional as computers and much more convenient on the go. Smartphones have changed the way we relate to the world around us, and functionalities are continuing [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":1603,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[6,11],"tags":[137],"class_list":["post-1601","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-about-productcart","category-online-shopping","tag-the-future-of-ecommerce-is-mobile"],"_links":{"self":[{"href":"https:\/\/blog.productcart.com\/index.php\/wp-json\/wp\/v2\/posts\/1601","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.productcart.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.productcart.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.productcart.com\/index.php\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.productcart.com\/index.php\/wp-json\/wp\/v2\/comments?post=1601"}],"version-history":[{"count":1,"href":"https:\/\/blog.productcart.com\/index.php\/wp-json\/wp\/v2\/posts\/1601\/revisions"}],"predecessor-version":[{"id":1966,"href":"https:\/\/blog.productcart.com\/index.php\/wp-json\/wp\/v2\/posts\/1601\/revisions\/1966"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.productcart.com\/index.php\/wp-json\/wp\/v2\/media\/1603"}],"wp:attachment":[{"href":"https:\/\/blog.productcart.com\/index.php\/wp-json\/wp\/v2\/media?parent=1601"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.productcart.com\/index.php\/wp-json\/wp\/v2\/categories?post=1601"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.productcart.com\/index.php\/wp-json\/wp\/v2\/tags?post=1601"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}