ProductCart 5.0 introduces its most powerful and flexible One Page Checkout system to date. Redesigned from the ground up, the latest One Page Checkout takes cues from industry...
PayPal Holiday Campaign can help drive sales!
As a ProductCart merchant, you already know we support PayPal... the fastest, easiest, and most secure way to accept credit cards and PayPal payments online. Whether your...
Subscriptions are hot. ProductCart is ready (and getting better!)
News that The Honest Company - an online merchant that sells diapers and other baby essentials as a monthly subscriptions - recently pick up a hefty $27 million in venture funding caught our eye today. Subscription-based businesses have been around for a long time,...
Why we chose PayPal for mobile checkout
Mobile commerce is getting hotter and hotter, with over $10 billion worth of products and services being purchased on mobile devices this year - according to Internet Retailer - and over 60% of shoppers saying that they are willing to buy using their phone during this...
PayPal Payflow downtime: what to do
Lots of ProductCart stores use PayPal in one form or the other. If you are one of them, read on. PayPal is in the process of moving to a new data center They recently issued a notice about some planned downtime In the notice it wasn't terribly clear that the downtime...
Around 5% of visits turn into an order
I recommend this online retail sales report by Coremetrics, which contains very interesting statistics on the most recent holiday season. For example:Between 4% and 5% of visits turned into orders on Black Friday and Cyber Monday during the 2011 holiday season.Over 5%...
Using Google Analytics to track shopping cart abandonment
Sometimes customers contact us alarmed about Incomplete Orders that they find in the "Orders" section of their ProductCart Control Panel. Being the really cool e-commerce system that it is, ProductCart contains a section that allows you to see orders that were never...
SubscriptionBridge officially released
After several months of internal use here at Early Impact, today we are officially releasing SubscriptionBridge, our subscription management system. SubscriptionBridge adds subscription management features (e.g. HTML notifications, ability to edit a subscription by...
How do I activate “Bill Me Later”?
If you have a PayPal account, you might have seen recent promotional messages about the "Bill Me Later" service, which is part of the PayPal family (PayPal purchased "Bill Me Later" at the end of 2008).E-mails promoting this payment option were recently sent to...
PayPal Express Checkout “Accelerated Boarding” now available
In the latest version of ProductCart (v4 SP3) we updated our integration with PayPal Express Checkout. The PayPal name for it is "Accelerated Boarding". We'll take a minute to explain what it is because it can make your life easier as a ProductCart merchant. In a...
PCI Compliance Step 2: which Self Assessment Questionnaire applies to you
This is the second of a series of articles that we will publish in an attempt to make things a bit more clear when it comes to PCI Compliance. In the first article, we talked about how to find out what kind of merchant you are (the "merchant level"). Your merchant...
PCI Compliance Step 1: Find out your merchant level
This is the first in a series of articles that we will make available in an effort to help you better understand PCI compliance, how it affects you, and how to navigate through its somewhat confusing requirements. If you’re a small business, but not a user of our...
Small businesses, PCI compliance, and ProductCart
I was recently interviewed by Practical eCommerce on PCI compliance. It's a confusing topic for many. There are many areas that are unclear, even if you take the time to do your research. For example: Is this a requirement? I heard it is, but no one's asking me about...