Cyber Monday Marketing to Explode Your Sales
The way people shop is changing. In today's digital society, people are starting to forego the traditional Black Friday shopping experience in favor of online shopping on Cyber...
The 5 Musts of Running a Successful Cart Abandonment Campaign
You already know how important a Cart Abandonment Campaign can be to your bottom line, but are you sure you’re making the most of the emails you’re sending? Here are some tips...
Increase sales with the Mobile Commerce Add-on
Internet users are starting to buy all sorts of stuff from mobile devices. And lots of it too. A couple of billion dollars this year. $24 billion by 2015, experts say. PayPal just reported a huge increase in transactions from mobile devices.So, time to get into the...
Jumping on the “daily deals” bandwagon
Daily, deeply discounted deals are a huge trend these days in e-commerce.Group coupons that give you access to deeply discounted products and services are exploding (e.g. Groupon, LivingSocial, HomeRun, TownHog, etc.). Groupon has raised over $170 million in funding...
Mobile Commerce Add-on BETA now available
Mobile Commerce is here! We're excited to announce the availability of the BETA version of our new Mobile Commerce Add-on. The Mobile Commerce Add-on allows you to very quickly add a mobile-optimized storefront to your ProductCart-powered online store. Upload some...
Redesigned Early Impact Web site
It's a big day at Early Impact today: after almost 10 years of being exclusively focused on developing and marketing ProductCart, our shopping cart software, we just officially released SubscriptionBridge, our new subscription management system. Just like with most of...
SubscriptionBridge officially released
After several months of internal use here at Early Impact, today we are officially releasing SubscriptionBridge, our subscription management system. SubscriptionBridge adds subscription management features (e.g. HTML notifications, ability to edit a subscription by...
Private sales and private shopping clubs: ProductCart can help
Private sales are a hot topic these days (short sales, large discounts, registered users only), with online retailers such as, One Kings Lane, Rue La La and Gilt successfully implementing a retail strategy that's worked very well in Europe for some time (private sale...
Mobile Commerce Add-on for ProductCart
Mobile Commerce is growing rapidly. While Q2 overall ecommerce sales grew 14% over the same quarter of last year, many retailers are reporting m-commerce sales growing in the triple digits, with Amazon making headlines for selling over $1 billion via mobile devices in...
Visualize before you buy: meet the Spotlight Visualizer
The best part of our job at Early Impact really is to see how companies use our ecommerce software to setup all kinds of successful online ventures. Spotlight Retail is one of those companies, with over 30 niche-oriented, ProductCart-powered stores under its belt. We...
Smart content management in ProductCart v4.1
Have you already taken advantage of ProductCart's content management features? If not, this is a good time to get more familiar with Content Pages, as they have been expanded and improved in version 4.1. Let's take a look. Save a draft, publish later In ProductCart...
ProductCart v4.1: here we go!
We've been developing shopping cart software for almost 10 years, releasing lots of versions of ProductCart over time. Yet, every time we make available a new release, it's always a special and exciting time. ProductCart v4.1 contains over 270 new features,...
ProductCart v4.1 preview: Endicia integration
ProductCart merchants that use the United States Postal Service for some or all of their shipments will appreciate the new integration with the Endicia service, which is part of the upcoming v4.1 of our shopping cart software. Activating Endicia takes only a couple of...
ProductCart v4.1 preview: image magnifier
We are getting ready to release a new version of ProductCart (next week, version 4.1), so we'll gradually present some of the new features that we added to our ecommerce software. Among them, a new image zoom feature based on the useful MojoZoom image magnifier. We...