In this digital age, it seems that many facets of traditional advertising are being overtaken by digital advertising. One of the largest changes we have noticed in recent years...
You have been working non stop. Creating your newest product to be released to the public. Your excitement level is at a 10, but have you thought about the excitement level of...
If you have a PayPal account, you might have seen recent promotional messages about the "Bill Me Later" service, which is part of the PayPal family (PayPal purchased "Bill Me Later" at the end of 2008).E-mails promoting this payment option were recently sent to...
All of us running a Web site, whether it's an ecommerce store or not, have one objective in mind: bringing people there, and making sure they have a good experience when they do come.A "Page Not Found" is a classic example of what you don't want: somebody is visiting,...
If you are comparing ProductCart to Magento Commerce, you're already on the right track: both are robust, feature-rich shopping cart systems that can help you run a successful online store. Here's a problem, though. One (Magento) appears to be free at first sight. The...
Microsoft recently announced that it is stopping the cashback program on Bing (see the cashback discontinuation FAQs here). Apparently, they are working on another program for merchants to push products on Bing. They have not provided a lot of information on that yet....
Drop-off and Conversion rates in ProductCart An objective on every online merchant's mind is to reduce the rate at which customers abandon the store after adding items to the shopping cart, and increase the rate at which visitors become customers by completing an...
One thing we've learned over 10 years of developing "small business" e-commerce software is that the needs of small businesses are not small at all. And rightfully so. They need and want to run a store that competes with every other online storefront, large and small....
As many of you know, Great Online Stores is a directory of hundreds of ProductCart-powered storefronts. It's fantastic to see all the different ways you put our e-commerce software to work, and a great source of inspiration for other ProductCart users that are looking...
At times we see ProductCart users send us messages or post on the ProductCart forms about concerns with duplicate content. In a nutshell, they are worried that having two links to the same page would damage their search engine rankings due to some sort of "duplicate...
The product and service configurator that is part of ProductCart Build To Order gives e-commerce merchants incredible flexibility when selling complex products and services. Take our own store: it would be difficult to sell something like the MailUp E-Mail Marketing...
What's a security warning? Here's an example: When answering technical support tickets, we still see this problem quite often. Merchants might not know that the problem exists because FireFox, for example, does not show a big warning like IE does (the screen shot...
In the latest version of ProductCart (v4 SP3) we updated our integration with PayPal Express Checkout. The PayPal name for it is "Accelerated Boarding". We'll take a minute to explain what it is because it can make your life easier as a ProductCart merchant. In a...
We just released two updates for ProductCart: A "Service Pack" for ProductCart v4 We called it SP3 (since we had released two smaller updates in November). This is a cumulative update that includes all files that have been updated since the release of v4. This update...
