If you’re an eCommerce business, you’re always focused on getting as many customers as possible. To get the sale, you employ a variety of marketing tactics to bring attention to...
An eCommerce company is nothing without a stellar marketing strategy. With all of your services online, it’s important that you understand the nuances of online communication and...
If you have a shopping cart or are currently evaluating shopping carts, then you have probably heard of themes and/or templates. As it applies to a store design "theme" and "template" are two different words for the same thing. Essentially, they are a set of files...
It is no secret that using the popular pin board website, Pinterest, is a phenomenal strategy for getting your products seen on social media, especially for retail companies. Unlike Facebook and Twitter, which are great for raising brand awareness and creating fans,...
We recently talked about the ProductCart v5 One Page Checkout system, and with good reason! The One Page Checkout system has an incredibly important job helping customers place orders, so it is no wonder that most merchants focus solely on the checkout system while...
On April 2, 2014, Google officially released Universal Analytics, a new tracking code put in place to replace Classic Analytics. According to Google, the Classic Analytics tracking code will continue to function for two years; however, being proactive in upgrading...
When you are running an online store, your online reputation is really important not only for SEO purposes, but also for organic traffic too. If the only online presence you have is your ecommerce store, it is likely that you are missing out on large opportunities...
When running an ecommerce store, having a solid return policy is crucial to the success of your store. Here are 6 tips to making your return policy more effective: 1. Make your policy clear and precise The last thing you want to do is to have a policy that does...
Some ecommerce solutions can make it difficult to display and configure all the product options that your company has available. For example, you have a t-shirt that comes in 5 different colors and 7 different sizes. If your shopping cart does not have a product...
Building up loyal and returning customers can help any company reach sales goals. Why go through the extra effort of convincing all new customers to purchase from your company when you have already convinced existing customers. Of course, I'm not saying to not target...
Did you know that ProductCart just released a new patch that will allow you to add the PayPal Bill Me® Later button to your cart? To enable this feature, ensure that the latest available version of PayPal Express is installed with your cart. To learn more and to...
Cyber Monday is a huge shopping day for online retailers. It is important that if you participate in Cyber Monday, that you execute your plans effectively, or this day can leave your store in the slumps. Here are a few tips to help store owners survive this day. Make...
How important to the success of your E-commerce site is your choice of hosting service? Pause for a moment and consider: Without reliable and secure web hosting, you don’t have an E-commerce site in the first place. The standard talking points of uptime and cost...
As you gear up into the most exciting and stressful time of year for online retailers, you may be wondering if you’ve done everything you can to get the most out of this year’s Holiday shopping season. This close to “Black Friday” there isn’t time to completely...
